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Posts Tagged TED talks social media 101 the concept of why

It’s not what you do, it’s why you do it

January 31, 2011 by about Insights

Below is one of my favorite TED talks, a dissection of our behavior as consumers and our tactics as corporations.  From author and thought leader Simon Sinek, this talk explains a powerful model for inspirational leadership that starts with the question ‘why?’ “People don’t buy what you do, they buy why you do it.” -Simon […]

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